Knowles Training Institute  •  Indonesia

Sales Training Course in Indonesia

Help your sales team open better conversations, handle objections and move deals forward — delivered in Indonesia, onsite, virtual or at an arranged venue.

  • Sharpen selling skills
  • Move deals forward
  • Delivered in Indonesia

“Better People
A Stronger Indonesia”

Best forTeams & organisations
Duration2 days (flexible)
Group size1 – 25 participants
DeliveryOnsite, virtual or venue
CustomisableTailored to your needs

Private corporate trainingOnly your team, your goals
Practical applicationTools you can use immediately
Indonesia deliveryNationwide, major cities
Multi-duration optionsFrom 60 minutes to 3 days

Course at a glance

Course in a nutshell

A clear overview to help you quickly assess if this course is the right fit for your team.

Course name Sales Training Course in Indonesia
Primary capability Build the practical selling skills to prospect, advise, handle objections and close business
Best for Sales executives, account managers, business development staff, team leaders, sales managers and customer-facing staff
Level Foundation to Advanced (customisable)
Delivery modes Onsite in Indonesia, virtual or at an arranged venue
Standard duration 2 full days, 9 a.m. to 5 p.m.
Other durations 3 days, 1 day, half day, 90 minutes or 60 minutes
Group size Minimum 1 – Maximum 25 participants
Group type Private corporate groups only
Customisation Fully customisable to your context and objectives
Certificate Certificate of Completion (Knowles Training Institute)

Quick facts

Key highlights at a glance.

Selling skills you can use at onceRole-plays and call plans for real deals
Designed for Indonesian organisationsRelevant, practical and locally delivered
Flexible delivery and durationTailored to your team’s needs
Trusted by leading organisationsAcross Indonesia and the region
Group discounts availableUp to 40% for larger teams
Delivered across IndonesiaJakarta, Surabaya, Bandung, Medan and beyond
“Practical training. Real results.
A stronger Indonesia.”

What is the course

What is the Sales Training programme?

A practical, outcome-focused programme that helps sales teams plan better conversations, understand buyers and move opportunities toward a close.

The Sales Training programme gives your team a clear, repeatable approach to selling: preparing for each conversation, asking the right questions, presenting value, handling objections and following up, so more opportunities turn into agreed business.

UnderstandBuyers, their needs and the sales process

ApplyQuestioning, presenting and objection handling in role-plays

ImproveConversations, follow-up and deal progress

Is this right for your team

Is this built for your team?

This course is ideal for many organisations, but may not be the best fit for every situation. Here’s a quick guide to help you decide.

Ideal for teams who:
  • Want to lift the quality of everyday sales conversations
  • Are looking for a private, tailored training experience
  • Need relevant, Indonesia-based training delivery
  • Value actionable tools and measurable results
Another course may be better if:
  • You are looking for a public, open-enrolment course
  • You need a formal sales certification or qualification
  • Your team is not yet ready for this level of training
  • You mainly need sales strategy or CRM set-up rather than skills development

?Not sure this is the right course?Talk to our team for a quick, no-obligation discussion. We’ll help you find the best solution for your goals.Request a Consultation Customised Training

Real business impact

Which workplace issues does this course fix?

Turn common selling challenges into opportunities. This course addresses the issues sales teams face when winning and keeping business.

Weak opening conversationsReps pitch before they understand the buyer’s needs and priorities.
Thin pipelinesProspecting happens in bursts, leaving too few qualified opportunities.
Discounting under pressurePrice becomes the main argument because value is not clearly built.
Objections that stall dealsConcerns about price, timing or competitors end conversations too early.
Stalled follow-upQuotes and proposals go out, then deals drift without clear next steps.
Inconsistent selling approachResults depend on individuals because the team has no shared method.

Tangible results

What outcomes will participants achieve?

Practical learning. Measurable impact. Participants leave with the skills, confidence and tools to make a real difference at work.

Stronger discoveryAsk questions that uncover buyer needs, priorities and decision criteria.
Clearer valuePresent products and services in terms of what matters to each buyer.
Confident objectionsRespond calmly to price, timing and competitor concerns.
Better deal progressQualify opportunities, plan next steps and follow up in a way that keeps deals moving. Participants build a call and follow-up plan for a real opportunity.
A consistent selling approachUse a shared structure for preparing, running and reviewing sales conversations. The team leaves with common language and tools it can keep using.

Course objectives

By the end of this course, participants will be able to:

  1. Describe the stages of a typical B2B sales process
  2. Research prospects and prepare for a sales conversation
  3. Build a prospecting plan that keeps the pipeline filled
  4. Open conversations that build credibility and trust
  5. Use open and probing questions to uncover buyer needs
  6. Qualify opportunities and identify decision-makers
  7. Present solutions by linking features to buyer benefits
  8. Respond to common objections without becoming defensive
  9. Negotiate price and terms while protecting value
  10. Recognise buying signals and ask for commitment
  11. Plan follow-up and next steps after each interaction
  12. Review calls and deals to improve future performance

A practical, step-by-step approach

The 2-day learning journey

A structured, hands-on journey designed to build knowledge, apply skills and create real momentum for change.

1DiscoverExplore how buyers decide and where the sales process breaks down.
2DiagnoseReview your current sales conversations and find the gaps.
3PractiseRehearse questioning, presenting and objection handling in role-plays.
4ApplyWork through realistic sales scenarios from your own market.
5ImproveBuild a personal and team plan to keep sales skills sharp.

Detailed and practical

Inside the curriculum

Eight focused modules combining expert insight, practical tools and real-world application.

1The Sales Process and Buyer MindsetHow buyers decide and where each sales stage fits.
5Presenting ValueLinking solutions to buyer needs and benefits.
2Prospecting and PreparationFinding, researching and prioritising the right prospects.
6Handling ObjectionsResponding to price, timing and competitor concerns.
3Opening the ConversationBuilding rapport, credibility and a clear purpose.
7Negotiating and ClosingProtecting value and securing agreement.
4Discovery and QuestioningUncovering needs, priorities and decision criteria.
8Follow-Up and Pipeline DisciplineNext steps, account growth and pipeline review.

?Need this tailored to your team?We can customise the content, examples and activities to match your industry, challenges and objectives.Request a Consultation Customised Training

How the learning happens

How the learning happens

An engaging, practical learning experience designed to help your team apply new skills with confidence.

Interactive facilitationEngaging sessions led by experienced facilitators using discussion, activities and real examples.
Real-work scenariosPractise on realistic Indonesia sales situations, from first calls to renewals.
Guided practiceRole-plays, call plans and templates to build selling confidence.
Group discussionLearn from different perspectives and share experiences across industries and roles.
Action planningTurn learning into a practical sales action plan for each participant and the team.

Where these skills show up at work

Where these skills show up at work

Practical skills that make a real difference in your team’s daily selling.

Prospecting and lead generationPlan outreach, research accounts and secure first meetings.
Customer meetings and callsRun focused conversations that uncover needs and build trust.
Proposals and presentationsFrame offers around buyer value rather than product lists.
Negotiation and pricingHold your position on value and trade concessions with care.
Account managementGrow relationships, renewals and repeat business with existing clients.
Pipeline and forecastingKeep opportunities qualified, visible and moving.

Who should join?

Who should join?

Designed for people who sell, lead sellers or handle customer enquiries and want stronger sales conversations.

Minimum1 participantIdeal for individuals and small teams.
Maximum25 participantsKeeps the experience interactive and personalised.
Business OwnersFounders, Directors, Senior Leaders
Sales ManagersSales and Business Development Managers
Team LeadersSales Team Leads and Supervisors
Sales ExecutivesSales executives and business development officers
Account ManagersAccount and relationship managers
Customer-Facing StaffStaff who handle enquiries and renewals

Entry point and experience level

Entry point and experience level

A flexible programme that welcomes participants from different backgrounds and can be tailored to your team’s needs.

No formal prerequisitesOpen to new and experienced sellers, with no specific academic requirements. A willingness to practise is all you need.
Foundation to intermediate levelSuits those new to selling as well as experienced reps sharpening their approach. Content is practical and immediately usable.
Suitable for mixed sales teamsBrings together sellers, account managers and support staff. Optional customisation is available for advanced groups.

Course agenda

Your two-day agenda

A practical and engaging two-day programme, designed to build knowledge and apply learning through real-world exercises.

Day 1 – Preparing and OpeningSales process, prospecting, rapport and discovery
09:00 – 10:30Welcome, introductions and course overviewSales goals and market context
10:30 – 12:00Module 1: The Sales Process and Buyer MindsetHow buyers decide and where each sales stage fits
12:00 – 13:00Lunch break
13:00 – 14:30Module 2: Prospecting and PreparationFinding, researching and prioritising the right prospects
14:30 – 15:45Module 3: Opening the ConversationBuilding rapport, credibility and a clear purpose
15:45 – 17:00Module 4: Discovery and QuestioningUncovering needs, priorities and decision criteria

Day 2 – Presenting and ClosingValue, objections, negotiation and follow-up
09:00 – 10:30Module 5: Presenting ValueLinking solutions to buyer needs and benefits
10:30 – 12:00Module 6: Handling ObjectionsResponding to price, timing and competitor concerns
12:00 – 13:00Lunch break
13:00 – 14:30Module 7: Negotiating and ClosingProtecting value and securing agreement
14:30 – 15:45Module 8: Follow-Up and Pipeline DisciplineNext steps, account growth and pipeline review
15:45 – 17:00Action planning and next stepsPersonal and team sales commitments

Delivery options

Flexible delivery, customisation and facilitation

Choose the delivery option that works best for your team. All programmes can be tailored to your organisation’s needs.

Onsite deliveryAt your premises

We deliver the course at your office or preferred location across Indonesia, minimising disruption to your team.

Virtual deliveryLive online, anywhere

An interactive virtual experience delivered via a secure platform, with the same high-quality content and engagement.

Arranged venueWe handle the logistics

Prefer an external venue? We can arrange a professional training venue in major cities across Indonesia.

Tailored facilitationBuilt around your needs

We tailor scenarios, role-plays and examples to your products, buyers and sales cycle.

?Need something built entirely around your organisation?We build customised programmes around your objectives, industry and team — from delivery to content.Customised Training Request a Consultation

Learning resources

What each participant takes away

High-quality resources to reinforce learning and support practical application back at work.

Learner’s guideA comprehensive guide with key concepts, tools and references.
Course workbookPractical exercises, templates and worksheets to apply during and after the course.
Digital resourcesCall-planning templates, question banks and objection-handling checklists (where applicable).
Course handoutsKey models, summaries and quick-reference cards for easy use.
Certificate of completionA Certificate of Completion from Knowles Training Institute.

No PowerPoint slides providedTo encourage active participation and a richer learning experience, we do not provide PowerPoint slides for this course.

Pricing and investment

Pricing and investment

A cost-effective investment in your team’s capability. Group discounts are available for larger teams.

Lunch Talk1 – 2 hours$679.97USD

A high-impact, focused session ideal for awareness and key insights.

Half DayUp to 4 hours$259.97USD

Build core knowledge and practical skills in a shorter format.

Most PopularFull Day1 day$419.97USD

Our most popular option, combining depth and practical application.

2 Day2 days$569.97USD

A comprehensive programme with more practice, discussion and real-world application.

Request a customised quotationGet a tailored proposal for your team, including group discounts of up to 40%.Request a Quotation Customised TrainingGroup discount availableup to 40%

Participant feedback

What participants are saying

Real feedback from professionals who have attended our corporate training programmes. Read more on our Knowles Training Institute Reviews page.

4,800+Professionals trained in Indonesia
4.8/5Average course rating
96%Would recommend to a colleague
300+Organisations have trained with us

“Trainer provided constructive feedback and advice based on his experience, making the lessons more hands-on and applicable. The trainer is open to engaging participants on a work level to discuss real-life challenges.”

Singapore Institute of Management Group LimitedBalanced Scorecard Course

“The trainer is good and teaches you to put the skills into practice. Everyone needs this tool to apply in their day-to-day lives.”

Singapore Police ForceNegotiation Skills Course

“Yes. This has been one of the better strategic thinking courses. It helped me understand the importance of the approach.”

Nanyang PolytechnicStrategic Thinking Course

Read more reviews from our clientsVerified feedback from the organisations we have trained, with the course and date for each one.Read All Reviews

Our advantage

Why companies choose Knowles

Trusted by organisations across Indonesia and the region to deliver practical, high-impact training.

Broad course portfolio100+ practical courses across key business functions.
Private corporate deliveryOnly your team, your goals, your context.
Customisable programmesTailored to your industry, challenges and objectives.
Responsive supportA dedicated team from enquiry to delivery and beyond.
Practical, real-world learningTools and techniques you can apply immediately.
Regional experienceTrusted by organisations across Southeast Asia, including Indonesia.

Frequently asked questions

Questions decision-makers ask

Straightforward answers to common questions from HR, L&D and business leaders.

1What are the benefits of sales training for our team?

It gives your whole team a shared, practical approach to selling, using your own products and buyers as the material. It is faster and more consistent than sending people to public courses individually.

2Can you customise the course for our organisation?

Yes. All our corporate training programmes can be tailored to your industry, team objectives, and real workplace challenges.

3Do you offer onsite training in Indonesia?

Yes. We deliver at your office or a preferred location across Indonesia, including Jakarta, Surabaya, Bandung, Medan, Bekasi and Bali.

4What is the typical group size?

Programmes run with a minimum of 1 and a maximum of 25 participants, which keeps every session interactive and personalised.

5How long is a standard course?

The standard format is 2 full days, 9 a.m. to 5 p.m. We also run 3-day, 1-day, half-day, 90-minute and 60-minute versions.

6Can you deliver virtually?

Yes. We offer flexible delivery options, including onsite, virtual, or a blended approach, depending on your needs.

7What industries do you work with?

We work across government, financial services, manufacturing, technology, healthcare, education, energy and professional services.

8Are your trainers experienced practitioners?

Yes. Our facilitators combine professional training experience with hands-on industry backgrounds relevant to your sector.

9Do you provide course materials?

Every participant receives a learner’s guide, a course workbook, digital resources and handouts. We do not provide PowerPoint slides for this course.

10Will participants receive a certificate?

Yes. Each participant receives a Certificate of Completion from Knowles Training Institute.

11How far in advance should we book?

We recommend three to four weeks, which allows time for a needs discussion and customisation. We can often accommodate shorter timelines.

12Does the course cover both B2B and B2C selling?

The core skills of preparing, questioning, presenting and handling objections apply to both. We tailor examples and role-plays to your buyers and sales cycle.

13Will participants practise real sales conversations?

Yes. Role-plays and call plans use realistic scenarios from your market, and each participant leaves with a practical sales action plan.

14What is the investment for a corporate programme?

Fees depend on the course, number of participants and delivery mode. Contact us for a customised proposal based on your specific needs.

15Are there any government funding options?

Funding schemes vary by programme and eligibility. We can advise on what may apply to your organisation in Indonesia.

16What support do you provide after the training?

Participants leave with a practical action plan, and our team follows up to support application back at work.

17Can we use our own sales scenarios?

Yes. Real deals, buyer profiles and objections make the practice far more relevant, and we encourage it. Please remove confidential client details first.

18Do you conduct a training needs analysis?

Yes. We can run a short needs analysis before the programme to sharpen the objectives and tailor the content.

19How do we get started?

Send us an enquiry with your goals, team size and preferred dates, and we will respond with a tailored proposal.

20Who can we speak to for a detailed proposal?

Contact our corporate training team at [email protected] and we will arrange a discussion.

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Our Indonesia presence

Available across Indonesia

We deliver private corporate training throughout Indonesia — onsite at your office, virtually, or at an arranged venue.

Onsiteat your officeVirtualonline deliveryArranged venueat a hotel or training centre
SUMATRAKALIMANTANSULAWESIJAVAINDONESIAMedanJakartaBandungSemarangSurabayaMakassar

Key citiesWe deliver training in major cities across Indonesia, including:
JakartaCapital city, business hub
SurabayaEast Java, major business centre
BandungInnovation and education hub
MedanSumatra, key industrial hub
SemarangCentral Java, growing business community
MakassarSulawesi, strategic regional hub
And many other cities across IndonesiaContact us to discuss your preferred location.

How it works

From first enquiry to live delivery

A simple, proven process to get your team the training they need.

1Share your needTell us about your team, your goals and the challenges you want to address.
2Align scopeWe’ll discuss your requirements and tailor the course content, duration and delivery mode.
3Confirm proposalReceive a detailed proposal with training objectives, outline, logistics and investment.
4Deliver trainingWe deliver engaging, practical training onsite, virtually or at an arranged venue.
5Review outcomesWe gather feedback, measure results and discuss next steps to support your development.

Ready to get started?

Build a stronger, more confident sales team in Indonesia

Get a tailored proposal for your corporate training needs. Our team will advise on the best solution for your goals, timeline and budget.

  • No obligation
  • Tailored to your needs
  • Response within 1 working day

Get in touch

Get in touch

Tell us about your training needs and our team will get back to you within 1 working day.

Consent

Your information is secure and will only be used to respond to your enquiry.

Why get in touch?

Response within 1 working dayOur team will get back to you quickly with tailored advice.
Tailored training adviceWe’ll help you find the right course, duration and delivery option for your team.
Private corporate trainingAll training is tailored to your organisation, team and objectives.
Full support for Indonesia deliveryWe can deliver training at your office, virtually or at an arranged venue across Indonesia.
“Better People
A Stronger Indonesia.”

Knowles Training Institute · Indonesia