Knowles Training Institute • Indonesia
Media Relations Course in Indonesia
Practical, private corporate training designed around your organisation, team and objectives — delivered onsite in Indonesia, virtually or at an arranged venue.
- Build media capability
- Strengthen media practice
- Delivered across Indonesia
“Better People
A Stronger Indonesia”
Course at a glance
Course in a nutshell
A clear overview to help you quickly assess if this course is the right fit for your team.
| Course name | Media Relations Course in Indonesia |
|---|---|
| Primary capability | Build practical skills for media relations, press release writing and professional public communication |
| Best for | PR officers, communications managers, marketing teams, executives and spokespersons |
| Level | Foundation to Advanced (customisable) |
| Delivery modes | Onsite in Indonesia, virtual or at an arranged venue |
| Standard duration | 2 full days, 9 a.m. to 5 p.m. |
| Other durations | 3 days, 1 day, half day, 90 minutes or 60 minutes |
| Group size | Minimum 1 – Maximum 25 participants |
| Group type | Private corporate groups only |
| Customisation | Fully customisable to your context and objectives |
| Certificate | Certificate of Completion (Knowles Training Institute) |
Quick facts
Key highlights at a glance.
A stronger Indonesia.”
What is the course
What is the Media Relations programme?
A practical, outcome-focused programme that helps communications teams build stronger media relationships and produce clear, credible press releases.
The Media Relations programme equips participants with practical methods for understanding media needs, shaping key messages, drafting press releases and handling day-to-day media interactions with greater consistency.
Is this right for your team
Is this built for your team?
This course is ideal for many organisations, but may not be the best fit for every situation. Here’s a quick guide to help you decide.
- Want to build practical media and PR skills
- Need a private, tailored communications training experience
- Need relevant, Indonesia-based media and communications delivery
- Value practical writing tools, message discipline and usable media techniques
- You are specifically seeking an open-enrolment public course
- You need a regulated technical certification rather than skills training
- Your immediate need is legal, regulatory or specialist media advice rather than training
- You are primarily looking for retained PR or communications consultancy
Real business impact
Which workplace issues does this course fix?
Turn common challenges into opportunities. This course helps address the real issues teams face in today’s workplace.
Tangible results
What outcomes will participants achieve?
Practical learning. Measurable impact. Participants leave with the skills, confidence and tools to make a real difference at work.
Course objectives
By the end of this course, participants will be able to:
- Explain the role of media relations in an organisation’s communication strategy
- Recognise what makes an announcement newsworthy to a media audience
- Structure a press release with a clear headline, lead, body and supporting information
- Assess common weaknesses in current press releases and media responses
- Identify gaps in media lists, contact practices, message preparation and approval workflows
- Write concise, audience-aware copy that prioritises clarity and relevance
- Develop media pitches and supporting messages for appropriate outlets
- Prepare spokesperson briefing notes, key messages and anticipated questions
- Coordinate media enquiries, internal approvals and release distribution
- Apply consistent media handling practices across communications and related functions
- Evaluate media outreach and identify practical follow-up actions
- Build a practical media relations and press release workflow for continued use
A practical, step-by-step approach
The 2-day learning journey
A structured, hands-on journey designed to build knowledge, apply skills and create real momentum for change.
Detailed and practical
Inside the curriculum
Eight focused modules combining expert insight, practical tools and real-world application.
How the learning happens
How the learning happens
An engaging, practical learning experience that combines media scenarios, writing practice and guided feedback.
Where these skills show up at work
Where these skills show up at work
Practical communication skills that support consistent day-to-day media work.
Who should join?
Who should join?
Designed for communications professionals and business leaders who need to write clearly, work effectively with media and represent their organisation professionally.
Entry point and experience level
Entry point and experience level
A flexible programme for beginners and experienced practitioners alike, with content adjusted to current responsibilities and media exposure.
Course agenda
Your two-day agenda
A practical and engaging two-day programme, designed to build knowledge and apply learning through real-world exercises.
Delivery options
Flexible delivery, customisation and facilitation
Choose the delivery option that works best for your team. The content can be tailored to your organisation’s media responsibilities, communication goals and level of experience.
We deliver the course at your office or preferred location across Indonesia, allowing your team to work with scenarios relevant to its communication role.
An interactive virtual experience delivered via a secure platform, with live writing exercises, discussion and feedback.
Prefer an external venue? We can arrange a professional training venue in major cities across Indonesia.
We customise media examples, press release exercises, stakeholder scenarios and practice activities around your industry and communication objectives.
Learning resources
What each participant takes away
High-quality resources to reinforce learning and support practical application back at work.
Pricing and investment
Pricing and investment
A focused investment in your communications capability. Group discounts are available for larger teams.
A focused session covering essential media relations principles, release structure and practical writing guidance.
Build core media communication skills in a shorter format.
A fuller programme combining media casework, writing practice, feedback and application.
A comprehensive programme with more writing practice, media role-play, discussion and real-world application.
Participant feedback
What participants are saying
Real feedback from professionals who have attended our corporate training programmes. Read more on our Knowles Training Institute Reviews page.
“Trainer provided constructive feedback and advice based on his experience, making the lessons more hands-on and applicable. The trainer is open to engaging participants on a work level to discuss real-life challenges.”
“The trainer is good and teaches you to put the skills into practice. Everyone needs this tool to apply in their day-to-day lives.”
“Yes. This has been one of the better strategic thinking courses. It helped me understand the importance of the approach.”
Our advantage
Why companies choose Knowles
Trusted by organisations across Indonesia and the region to deliver practical, high-impact training.
Frequently asked questions
Questions decision-makers ask
Straightforward answers to common questions from HR, L&D and business leaders.
1What are the benefits of corporate training?
Corporate training builds capability across your whole team at once, using your real challenges as the material. It is faster, more consistent and more cost-effective than sending people to public courses individually.
2Can you customise the course for our organisation?
Yes. All our corporate training programmes can be tailored to your industry, team objectives, and real workplace challenges.
3Do you offer onsite training in Indonesia?
Yes. We deliver at your office or a preferred location across Indonesia, including Jakarta, Surabaya, Bandung, Medan, Bekasi and Bali.
4What is the typical group size?
Programmes run with a minimum of 1 and a maximum of 25 participants, which keeps every session interactive and personalised.
5How long is a standard course?
The standard format is 2 full days, 9 a.m. to 5 p.m. We also run 3-day, 1-day, half-day, 90-minute and 60-minute versions.
6Can you deliver virtually?
Yes. We offer flexible delivery options, including onsite, virtual, or a blended approach, depending on your needs.
7What industries do you work with?
We work across government, financial services, manufacturing, technology, healthcare, education, energy and professional services.
8Are your trainers experienced practitioners?
Yes. Our facilitators combine professional training experience with hands-on industry backgrounds relevant to your sector.
9Do you provide course materials?
Every participant receives a learner’s guide, a course workbook, digital resources and handouts. We do not provide PowerPoint slides for this course.
10Will participants receive a certificate?
Yes. Each participant receives a Certificate of Completion from Knowles Training Institute.
11How far in advance should we book?
We recommend three to four weeks, which allows time for a needs discussion and customisation. We can often accommodate shorter timelines.
12Can you help us identify the right course?
Yes. Tell us your goals and challenges and we will recommend the most suitable programme from our portfolio.
13Do you offer multi-course or annual training plans?
Yes. We build annual learning roadmaps and multi-course programmes, with preferential rates for larger commitments.
14What is the investment for a corporate programme?
Fees depend on the course, number of participants and delivery mode. Contact us for a customised proposal based on your specific needs.
15Are there any government funding options?
Funding schemes vary by programme and eligibility. We can advise on what may apply to your organisation in Indonesia.
16What support do you provide after the training?
Participants leave with a practical action plan, and our team follows up to support application back at work.
17Can we include our own case studies or examples?
Yes. Using your real scenarios makes the learning far more relevant, and we actively encourage it.
18Do you conduct a training needs analysis?
Yes. We can run a short needs analysis before the programme to sharpen the objectives and tailor the content.
19How do we get started?
Send us an enquiry with your goals, team size and preferred dates, and we will respond with a tailored proposal.
20Who can we speak to for a detailed proposal?
Contact our corporate training team at [email protected] and we will arrange a discussion.
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Our Indonesia presence
Available across Indonesia
We deliver private corporate training throughout Indonesia — onsite at your office, virtually, or at an arranged venue.
How it works
From first enquiry to live delivery
A simple, proven process to get your team the training they need.
Ready to get started?
Build stronger media communication capability in Indonesia
Get a tailored proposal for your media relations needs. Our team will advise on the appropriate scope, delivery format, timeline and budget.
- No obligation
- Tailored to your needs
- Response within 1 working day
Get in touch
Get in touch
Tell us about your training needs and our team will get back to you within 1 working day.
Why get in touch?
A Stronger Indonesia.”